{"title":"Innovation","description":"","products":[{"product_id":"code-talker","title":"Code Talker","description":"\u003cp\u003eHis name wasn’t Chester Nez. That was the English name he was assigned in kindergarten. And in boarding school at Fort Defiance, he was punished for speaking his native language, as the teachers sought to rid him of his culture and traditions. But discrimination didn’t stop Chester from answering the call to defend his country after Pearl Harbor, for the Navajo have always been warriors, and his upbringing on a New Mexico reservation gave him the strength—both physical and mental—to excel as a marine.\u003c\/p\u003e\n\u003cp\u003eDuring World War II, the Japanese had managed to crack every code the United States used. But when the Marines turned to its Navajo recruits to develop and implement a secret military language, they created the only unbroken code in modern warfare—and helped assure victory for the United States over Japan in the South Pacific.\u003c\/p\u003e","brand":"Penguin Random House","offers":[{"title":"Default Title","offer_id":46698682450069,"sku":"0425247856","price":18.0,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0753\/1882\/1013\/files\/3_codetalker.png?v=1765283437"},{"product_id":"co-intelligence-living-and-working-with-ai","title":"Co-Intelligence: Living and Working with AI","description":"\u003cp\u003eHardback\u003c\/p\u003e\n\u003cp\u003eFrom Publisher:\u003c\/p\u003e\n\u003cdiv id=\"mobile-about-the-book\"\u003e\n\u003cdiv class=\"slot product-about 9780593716717 isbn-related seemoreenable show opened\" id=\"seemore-0\"\u003e\n\u003csection class=\"overview\"\u003eSomething new entered our world in November 2022 — the first general purpose AI that could pass for a human and do the kinds of creative, innovative work that only humans could do previously. Wharton professor Ethan Mollick immediately understood what ChatGPT meant: after millions of years on our own, humans had developed a kind of co-intelligence that could augment, or even replace, human thinking. Through his writing, speaking, and teaching, Mollick has become one of the most prominent and provocative explainers of AI, focusing on the practical aspects of how these new tools for thought can transform our world.\n\u003cp\u003eIn \u003cem\u003eCo-Intelligence\u003c\/em\u003e, Mollick urges us to engage with AI as co-worker, co-teacher, and coach. He assesses its profound impact on business and education, using dozens of real-time examples of AI in action. \u003cem\u003eCo-Intelligence\u003c\/em\u003e shows what it means to think and work together with smart machines, and why it’s imperative that we master that skill.\u003c\/p\u003e\n\u003cp\u003eMollick challenges us to utilize AI’s enormous power without losing our identity, to learn from it without being misled, and to harness its gifts to create a better human future. Wide ranging, hugely thought-provoking, optimistic, and lucid, \u003cem\u003eCo-Intelligence\u003c\/em\u003e reveals the promise and power of this new era.\u003c\/p\u003e\n\u003c\/section\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e","brand":"Penguin Random House","offers":[{"title":"Default Title","offer_id":46698692411541,"sku":"059371671X","price":30.0,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0753\/1882\/1013\/files\/14_co-intelligence.png?v=1765283413"},{"product_id":"neptunes-inferno","title":"Neptune's Inferno: The U.S. Navy at Guadalcanal","description":"\u003cp\u003ePAPERBACK EDITION\u003c\/p\u003e\n\u003cp\u003e\u003cb\u003eThe U.S. Navy at Guadalcanal\u003c\/b\u003e\u003c\/p\u003e\n\u003cp\u003eThe Battle of Guadalcanal has long been heralded as a Marine victory. Now, with his powerful portrait of the Navy's sacrifice, James D. Hornfischer tells for the first time the full story of the men who fought in destroyers, cruisers, and battleships in the narrow, deadly waters of \"Ironbottom Sound.\" Here, in stunning cinematic detail, are the seven major naval actions that began in August 1942, a time when the war seemed unwinnable and America fought on a shoestring, with the outcome always in doubt. Working from new interviews with survivors, unpublished eyewitness accounts, and newly available documents, Hornfischer paints a vivid picture of the officers and enlisted men who opposed the Japanese in America's hour of need. The first major work on this subject in almost two decades, \u003ci\u003eNeptune's Inferno\u003c\/i\u003e does what all great battle narratives do: It tells the gripping human stories behind the momentous events and critical decisions that altered the course of history and shaped so many lives.\u003c\/p\u003e\n\u003cp\u003e\u003cb\u003eAbout the Author\u003c\/b\u003e\u003cbr\u003eJames D. Hornfischer is the author of \u003ci\u003eThe Fleet at Flood Tide, Neptune's Inferno, Ship of Ghosts\u003c\/i\u003e, and \u003ci\u003eThe Last Stand of the Tin Can Sailors\u003c\/i\u003e, winner of the Samuel Eliot Morison Award for Naval Literature. All of his books have been New York Times bestsellers and selections of the U.S. Navy's professional reading list. A native of Massachusetts, he lives with his family in Austin, Texas.\u003c\/p\u003e","brand":"Penguin Random House","offers":[{"title":"Default Title","offer_id":46704893690005,"sku":"0553385127","price":24.0,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0753\/1882\/1013\/files\/8_neptunesinferno.png?v=1765282726"},{"product_id":"next-war","title":"Next War: Reimagining How We Fight","description":"\u003cp\u003eFrom Publisher:\u003c\/p\u003e\n\u003cp\u003eThe nature of war is constant change. We live in an era of exponential technological acceleration which is transforming how wars are waged. Today, the battlespace is transparent; multi-domain sensors can see anything, and long-range precision fire can target everything that is observed. Autonomous weapons can be unleashed into the battlespace and attack any target from above, hitting the weakest point of tanks and armored vehicles. The velocity of war is hyper-fast.\u003c\/p\u003e\n\u003cp\u003eBattle shock is the operational, informational, and organizational paralysis induced by the rapid convergence of key disrupters in the battlespace. It occurs when the tempo of operations is so fast, and the means so overwhelming, that the enemy cannot think, decide, or act in time. Hit with too many attacks in multiple domains, all occurring simultaneously, the enemy is paralyzed. In short, the keys to decisive victory in war is to generate battle shock.\u003c\/p\u003e\n\u003cp\u003eImagine a peer fight against Communist China, a new war in Europe against a resurgent Russia, or a conflict against Iran in the Middle East. How can our forces survive an enemy-first strike in these circumstances? Can we adapt to the ever-accelerating tempo of war?\u003c\/p\u003e\n\u003cp\u003eWill our forces be able to mask from enemy sensors? How will leaders execute command and control in a degraded communications environment? Will our command posts survive? Will our commanders see and understand what is happening in order to plan, decide, and act in real time? This book addresses these tough questions and more.\u003c\/p\u003e","brand":"Casemate Publishers","offers":[{"title":"Default Title","offer_id":46704908828821,"sku":"1636243355","price":24.95,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0753\/1882\/1013\/files\/34_nextwar.png?v=1765282751"},{"product_id":"the-fourth-industrial-revolution","title":"The Fourth Industrial Revolution","description":"\u003cp\u003eFrom Publisher:\u003c\/p\u003e\n\u003cdiv id=\"mobile-about-the-book\"\u003e\n\u003cdiv id=\"seemore-0\" class=\"slot product-about 9781524758868 isbn-related seemoreenable show opened\"\u003e\n\u003csection class=\"overview\"\u003e\u003cstrong\u003e\u003cem\u003eWorld-renowned economist Klaus Schwab, Founder and Executive Chairman of the World Economic Forum, explains that we have an opportunity to shape the fourth industrial revolu­tion, which will fundamentally alter how we live and work.\u003c\/em\u003e\u003c\/strong\u003e\n\u003cp\u003eSchwab argues that this revolution is different in scale, scope and complexity from any that have come before. Characterized by a range of new technologies that are fusing the physical, digital and biological worlds, the developments are affecting all disciplines, economies, industries and governments, and even challenging ideas about what it means to be human.\u003c\/p\u003e\n\u003cp\u003eArtificial intelligence is already all around us, from supercomputers, drones and virtual assistants to 3D printing, DNA sequencing, smart thermostats, wear­able sensors and microchips smaller than a grain of sand. But this is just the beginning: nanomaterials 200 times stronger than steel and a million times thinner than a strand of hair and the first transplant of a 3D printed liver are already in development. Imagine “smart factories” in which global systems of manu­facturing are coordinated virtually, or implantable mobile phones made of biosynthetic materials.\u003c\/p\u003e\n\u003cp\u003eThe fourth industrial revolution, says Schwab, is more significant, and its ramifications more profound, than in any prior period of human history.\u003c\/p\u003e\n\u003cp\u003eHe outlines the key technologies driving this revolution and discusses the major impacts expected on government, business, civil society and individu­als. Schwab also offers bold ideas on how to harness these changes and shape a better future—one in which technology empowers people rather than replaces them; progress serves society rather than disrupts it; and in which innovators respect moral and ethical boundaries rather than cross them. We all have the opportunity to contribute to developing new frame­works that advance progress.\u003c\/p\u003e\n\u003c\/section\u003e\n\u003cdiv class=\"more-link-wrap opened\"\u003e\u003cbutton class=\"btn btn-link more\" type=\"button\"\u003eSee Less\u003c\/button\u003e\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003cdiv id=\"mobile-listen-to-a-clip\"\u003e\n\u003cdiv class=\"slot product-listen show\"\u003e\u003ca id=\"listenToAClip\" name=\"#listen-to-a-clip\"\u003e\u003c\/a\u003e\u003c\/div\u003e\n\u003c\/div\u003e","brand":"Penguin Random House","offers":[{"title":"Default Title","offer_id":46705213833365,"sku":"1524758868","price":28.0,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0753\/1882\/1013\/files\/thefourthIndustrialRevolution.png?v=1765228287"},{"product_id":"the-origins-of-victory","title":"The Origins of Victory","description":"\u003cp\u003eFrom publisher:\u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003eHow the character of war is changing and how militaries can successfully adapt to meet the challenge\u003c\/strong\u003e\u003c\/p\u003e\n\u003cp\u003eThis book by military strategist Andrew F. Krepinevich, Jr., is the definitive take on the race for military dominance in the twenty-first century. It shows how militaries that successfully pursue disruptive innovation can gain a major advantage over their rivals, while those that fail to do so risk exposing their countries to great danger.\u003c\/p\u003e\n\u003cp\u003eThe Precision Warfare Revolution introduced by the U.S. military in the First Gulf War found the United States enjoying a near monopoly in this form of warfare for several decades. But now other powers have these capabilities. The U.S. military also confronts an emerging military revolution driven by advances across a wide range of technologies—from artificial intelligence and synthetic biology to quantum computing and additive manufacturing.\u003c\/p\u003e\n\u003cp\u003eTo stay competitive, the U.S. military must pursue disruptive innovation in a race with other militaries to exploit war’s changing character. Clues exist as to the winner’s identity. They are revealed by militaries that went beyond the bounds of mere innovation to overturn the existing forms of warfare, changing the course of history and the fate of nations. Through exploring their experiences, Krepinevich shows how the U.S. military can win the race to identify and exploit the “next big thing” in warfare.\u003c\/p\u003e","brand":"W. W. Norton and Company","offers":[{"title":"Default Title","offer_id":46705352900757,"sku":"0300280092","price":25.0,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0753\/1882\/1013\/files\/24_OriginsofVictory.png?v=1765228195"},{"product_id":"where-good-ideas-come-from","title":"Where Good Ideas Come From","description":"\u003cp\u003eFrom publisher:\u003c\/p\u003e\n\u003cp\u003eThe printing press, the pencil, the flush toilet, the battery–these are all great ideas. But where do they come from? What kind of environment breeds them? What sparks the flash of brilliance? How do we generate the breakthrough technologies that push forward our lives, our society, our culture? Steven Johnson’s answers are revelatory as he identifies the seven key patterns behind genuine innovation, and traces them across time and disciplines. From Darwin and Freud to the halls of Google and Apple, Johnson investigates the innovation hubs throughout modern time and pulls out the approaches and commonalities that seem to appear at moments of originality.\u003c\/p\u003e","brand":"Penguin Random House","offers":[{"title":"Default Title","offer_id":46705585258645,"sku":"1594485380","price":20.0,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0753\/1882\/1013\/files\/Where_Good_Ideas.jpg?v=1772221324"},{"product_id":"7-seconds-to-die","title":"7 Seconds to Die","description":"\u003cp\u003eThe Second Nagorno-Karabakh war—fought between Armenia and Azerbaijan between September 24 and November 10, 2020—was the first war in history won primarily by unmanned systems.\u003c\/p\u003e\n\u003cp\u003eThis 44-day war resulted in a decisive military victory for Azerbaijan. Armenia was outfought, outnumbered, and outspent and lost even though they controlled the high ground in a mountainous region that favored traditional defense. Azerbaijan’s alliance with Turkey, and close technological support from Israel, strategically isolated Armenia. In addition, Turkey’s posturing influenced the Russians not to intervene to support Armenia. That Azerbaijan attacked Armenia during the pandemic was an additional factor. The fact that Azerbaijan won the war is not extraordinary, considering the correlation of forces arrayed against Armenia. What is exceptional is that this was the first modern war primarily decided by unmanned weapons. In this war the Turkish-made BAYRAKTAR TB2 Unmanned Air Combat Vehicle (UCAV) and the Israeli-made HAROP Loitering Munition (LM) dominated the fighting and provided Azerbaijan with a war-winning advantage.\u003c\/p\u003e","brand":"Casemate Publishers","offers":[{"title":"Default Title","offer_id":47015117521045,"sku":"1636241239","price":22.95,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0753\/1882\/1013\/files\/7_Seconds.jpg?v=1772220789"},{"product_id":"a-game-of-birds-and-wolves","title":"A Game of Birds and Wolves","description":"\u003cp\u003e\u003cspan\u003eAs heard on the New Yorker Radio Hour: The triumphant and “engaging history” (The New Yorker) of the young women who devised a winning strategy that defeated Nazi U-boats and delivered a decisive victory in the Battle of the Atlantic. By 1941, Winston Churchill had come to believe that the outcome of World War II rested on the battle for the Atlantic. A grand strategy game was devised by Captain Gilbert Roberts and a group of ten Wrens (members of the Women’s Royal Naval Service) assigned to his team in an attempt to reveal the tactics behind the vicious success of the German U-boats. Played on a linoleum floor divided into painted squares, it required model ships to be moved across a make-believe ocean in a manner reminiscent of the childhood game, Battleship. Through play, the designers developed “Operation Raspberry,” a counter-maneuver that helped turn the tide of World War II. Combining vibrant novelistic storytelling with extensive research, interviews, and previously unpublished accounts, Simon Parkin describes for the first time the role that women played in developing the Allied strategy that, in the words of one admiral, “contributed in no small measure to the final defeat of Germany.” Rich with unforgettable cinematic detail and larger-than-life characters, A Game of Birds and Wolves is a heart-wrenching tale of ingenuity, dedication, perseverance, and love, bringing to life the imagination and sacrifice required to defeat the Nazis at sea.\u003c\/span\u003e\u003c\/p\u003e","brand":"Hachette Book Group","offers":[{"title":"Default Title","offer_id":47015119061141,"sku":"031649206X","price":18.99,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0753\/1882\/1013\/files\/A_Game_of_Birds.jpg?v=1772220686"},{"product_id":"playing-war-hb","title":"Playing War (HB)","description":"\u003cp\u003eBetween the First and Second World Wars, the U.S. Navy used the experience it had gained in battle to prepare for future wars through simulated conflicts, or war games, at the Naval War College. In \u003cspan class=\"a-text-italic\"\u003ePlaying War\u003c\/span\u003e John M. Lillard analyzes individual war games in detail, showing how players tested new tactics and doctrines, experimented with advanced technology, and transformed their approaches through these war games, learning lessons that would prepare them to make critical decisions in the years to come.\u003c\/p\u003e\n\u003cp\u003eRecent histories of the interwar period explore how the U.S. Navy digested the impact of World War I and prepared itself for World War II. However, most of these works overlook or dismiss the transformational quality of the War College war games and the central role they played in preparing the navy for war. To address that gap, \u003cspan class=\"a-text-italic\"\u003ePlaying War\u003c\/span\u003e details how the interwar navy projected itself into the future through simulated conflicts. \u003cspan class=\"a-text-italic\"\u003ePlaying War\u003c\/span\u003e recasts the reputation of the interwar War College as an agent of preparation and innovation and the war games as the instruments of that agency.\u003c\/p\u003e","brand":"Longleaf Services, Inc","offers":[{"title":"Default Title","offer_id":47015125057685,"sku":"1612347738","price":39.95,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0753\/1882\/1013\/files\/Playing_War.jpg?v=1772220470"},{"product_id":"soft-wired","title":"Soft-Wired","description":"\u003cp\u003e\u003cspan class=\"a-text-bold\"\u003eWhat if you had the power to change your brain for the better?\u003c\/span\u003e\u003cbr\u003e\u003cspan\u003eIn Soft-Wired, Dr. Michael Merzenich–a world authority on brain plasticity–explains how the brain rewires itself across the lifespan, and how you can take control of that process to improve your life. In addition to fascinating descriptions of how your brain has produced your unique memories, skills, quirks, and emotions, Soft-Wired offers sound advice for evaluating your brain and gives clear, specific, scientifically proven guidance for how to rejuvenate, remodel, and reshape your brain to improve it at any age.\u003c\/span\u003e\u003c\/p\u003e","brand":"Ingram Book Company","offers":[{"title":"Default Title","offer_id":47015128367253,"sku":"0989432823","price":14.95,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0753\/1882\/1013\/files\/Soft-Wired.jpg?v=1772220357"},{"product_id":"learning-war-the-evolutionpb","title":"Learning War:The Evolution(PB)","description":"\u003cp\u003e\u003cem\u003eLearning War\u003c\/em\u003e examines the U.S. Navy's doctrinal Development from 1898 to 1945 and explains why the Navy in that era was so successful as an organization at fostering innovation.  This book draws profoundly important conclusions that give new insight not only into how the Navy succeeded in becoming the best naval force in the world, but also into how modern organizations can exploit today's rapid technological and social changes in their pursuit of success.\u003c\/p\u003e\n\u003cp\u003eTrent Hone argues that the Navy created a sophisticated learning system in the early years of the twentieth century that led to repeated innovations in the development of surface warfare tactics and doctrine.  The conditions that allowed these innovations to emerge are analyzed through a consideration of the Navy as a complex adaptive system.  \u003cem\u003eLearning War\u003c\/em\u003e is the first major work to apply this complex learning approach to military history.  This approach permits a richer understanding of the mechanisms that enable human organizations to evolve, innovate, and learn, and if offers new insights into the history of the United States Navy.\u003c\/p\u003e","brand":"Ingram Publisher Services","offers":[{"title":"Default Title","offer_id":47136183812245,"sku":"9781682478363","price":34.95,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0753\/1882\/1013\/files\/LearningWar.jpg?v=1773769982"}],"url":"https:\/\/www.thebookstore1775.com\/collections\/innovation.oembed","provider":"The Book Store","version":"1.0","type":"link"}